Hi. I'm John.
I'm a product designer with an engineer's instincts, based in London. I've spent ten years in design, the last seven in product, and I build the front end of what I design, so less gets lost between the design and what ships.
Right now I'm at Episode, working out how people should work with an agent that builds landing pages. AI is part of how I work, and I've written about how I design with AI.
Have a question about my work? , or say hello by email.
John Etokhana
Designer, builder and games-night host
About me
I trained as an electrical engineer in Benin City and now design in London. When I’m not designing, I’m usually hosting something, on a tennis court, or boarding a flight.
Need a designer who can also build the thing? Let’s talk.
Selected work
Notes
Media
Known for
Habits and hobbies, at work and away from it. Tap one for the story.
Your passport · 0 of 6
Stamps you collect exploring Play. Get all six for a note from me.
A note from John
Hey, you got all six.
Thank you for taking the long way round. A portfolio is usually a quick look at the work, so it means a lot that you stayed to watch the flights, play the music and ask me questions.
If any of it sparked something (a role, a project, a games night in your city), write to me. I’d love to hear what brought you here.
Side quests
Things I make when nobody's asking
- This siteDesigned and built in Astro with Claude Code
Words
Thinking out loud, now and then
Elsewhere
Where else I turn up online
Say hello
I read everything, and I reply to most of it
- Mailetokhanaj@gmail.com
- LinkedInjohn-etokhana